Residential Dishwashers Market: Global Industry Analysis, size, share and Forecast 2014 – 2020 by Future Market Insights

Global Residential
Dishwashers Market
Share, Global Trends,
Analysis, Research, Report,
Opportunities,
Segmentation and Forecast,
2014 - 2020
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Increasing disposable income of consumers particularly in developing countries has been leading
to a shift of consumers from low income group to the middle class income group. This has also
led to a shift in consumer buying behavior with regard to various consumer products. The
consumer electronic devices which are used as a part of daily life are known as consumer
appliances. Few examples under the consumer appliance category include irons, hating
appliances, microwaves, home laundry appliances, dishwashers, among the others. Of the above
mentioned consumer appliances products, dishwashers are expected to witness significant
growth of around 5-6% and emerge as a potentially-viable segment during 2015-2020. The shift
in consumerism is majorly seen in countries such as India, China, Thailand, Singapore, Brazil,
Australia and others. However, parts of North America and Europe have been early adopters to
the product category.
Apart from increasing disposable income, modern retail expansion and increasing penetration of
household consumer appliances are expected to contribute towards a double-digit growth of
the consumer electronics segment in near future. Furthermore, dishwasher being a premium
product is expected to possess popularity amongst the middle class consumers worldwide.
Increasing number of women workforce is primarily supporting the demand for residential
dishwashers across the globe. Moreover, increased awareness among the consumers leading to
shift in preferences for dishwashers as compared to traditional washing practices, and changing
consumer lifestyle in urban areas owing to hectic work life schedule are expected to fuel the
demand for dishwashers in next five to six years.
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In addition, increasing penetration of dishwashers as an enhanced product has resulted in
increased sales of these products specifically in countries such as India, Japan, and China,
among the other developing nations across the globe. However, low consumer acceptance and
high prices of residential dishwashers may hamper the market growth. Also, efficient
performance and benefits of dishwashers which include saved energy, water, time, better
cleaning, and improvised hygiene as compared to traditional method of cleaning may enrich the
demand for dishwashers in near future.
The dishwashers market is segmented on the basis of product type, and application. Based on
the type of products, dishwashers are categorized as built in dishwashers, counter top
dishwasher, drawer dishwasher, and freestanding dishwashers. Furthermore, depending on the
application, the classification includes residential and food services industry sector which
comprises of horeca (hotels/restaurants/cafe). Among the product types, demand for built in
dishwashers is expected to record highest growth of around 7-8%. This growth is attributed to
changing consumer lifestyle owing to modern kitchen designs, and convenience and versatility
to the consumer.
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Geographically, North America is expected to dominate the market in next five to six years
followed by Western Europe. However, Asia Pacific and Japan are expected to record highest
growth as compared to other regions. This is due to increasing product awareness, strengthened
distribution channel, robust consumer electronics industry, and intense competition among the
players in this market. Eastern Europe is expected to witness moderate growth owing to
economic slowdown in respective countries. Furthermore, Middle-East may drive demand for
these products in later years during 2018-2020.
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The home appliances industry is experiencing partnerships across the value chain in order to
expand database and strengthen sustainability in the long run. Companies such as Siemens AG
(Home appliances) have developed ecofriendly and climate control dishwashers leading to
energy efficiency as a whole. Also, Whirlpool introduced “Whirlpool 6th Sense Live Technology”
dishwasher which connects local Wi-Fi network with the product in order to provide smart grid
system. The smart grid system feature ensures instruction to the dishwasher in terms of low
consumption and thus, saves time and consumption. Apart from Siemens AG, the other
prominent players of this market include General Electric Company, Whirlpool, LG Electronics,
BSH Household Appliances Manufacturing Pvt. Ltd., Sears Brands LLC., Danby Group, IFB
Industries Ltd., AB Electrolux, and Heartland Appliances.: Global Industry Analysis and
Opportunity Assessment 2014 - 2020.
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Increasing disposable income of consumers particularly in developing countries has been leading to a shift of consumers from low income group to the middle class income group. This has also led to a shift in consumer buying behavior with regard to various consumer products. The consumer electronic devices which are used as a part of daily life are known as consumer appliances. Few examples under the consumer appliance category include irons, hating appliances, microwaves, home laundry appliances, dishwashers, among the others. Of the above mentioned consumer appliances products, dishwashers are expected to witness significant growth of around 5-6% and emerge as a potentially-viable segment during 2015-2020.