Transparency Market Research Single User License: Natural Colorants Market - Global USD 4315.5  Flat 10% Discount!! Industry Trends, Share, Analysis And  Free Customization as per your requirement  You will get Custom Report at Syndicated Report Forecast, 2012 - 2018 price  Transparency Market Research State Tower, 90, State Street, Suite 700. Albany, NY 12207 United States www.transparencymarketresearch.com sales@transparencymarketresearch.co m Report will be delivered with in 15-20 working days Request Sample Buy Now REPORT DESCRIPTION Natural colors are types of food additives which are extracted from natural sources and added in food to improve its taste and appearance. Colorants are used to enhance the color of a product, to restore the color lost during processes, to standardize the color and its appearance and to increase acceptability of food. Food is the largest application segment for natural colorants with over 32% market share, followed by soft drinks and alcoholic beverages. The colors market is estimated at $1.8 billion in 2010, and natural colors market is estimated at $.66 billion of that total. Total color usage has been growing by about 4.5 % year on year, but naturals are growing by 6.7% year on year. Europe is the largest market for natural colors and flavors, which holds around 35% of the total market share, followed by North America and Asia Pacific. The global natural colorants market is increasing due to increase in trend of consumption of natural ingredients. The clean-label declaration is the biggest advantage of natural colors. Moreover, natural colors are suitable for a wide range of sugar confectionery products replacing artificial colors with natural colors. However, natural colors are more difficult to work with because natural colors are extracted from natural sources; the actual raw materials tend to be more expensive than their artificial counterparts and can lack color intensity. On the other hand, people use natural colors to obtain a color shade not achievable with other ingredients. The overall demand for natural colorants is increasing due to increasing concerns of improving overall health and consumption of natural ingredients. The market for natural colors is likely to become competitive as manufacturers have begun using natural colors in many products and also to obtain highly stable natural colors and explore newer natural extracts. Key companies that include BASF, CHR Hansen, Givaudan, Firmenich SA, International Flavors & Fragrances Inc., Symrise etc have to analyze the changing consumer tastes and the trend towards natural flavors and colors. Moreover, the changing global economic situation has resulted in changing consumption patterns and legislative guidelines in the global food industry. Download Free exclusive Sample of this report:http://www.transparencymarketresearch.com/sample/sample.php? flag=B&rep_id=529 This market research report analyzes important market segments, and major geographies. This report is a complete study of current trends in the market, industry growth drivers, and restraints. It provides market projections for the coming years. It includes analysis of recent developments in technology, Porter’s five force model analysis and detailed profiles of top industry players. The report also includes a review of micro and macro factors essential for the existing market players and new entrants along with detailed value chain analysis. The major regions analyzed under this research study are North America, Asia-Pacific, Europe, and the Rest of the World. Reasons for Buying this Report • This report provides pin-point analysis for changing competitive dynamics • It provides a forward looking perspective on different factors driving or restraining market growth • It provides a technological growth map over time to understand the industry growth rate • It provides a seven-year forecast assessed on the basis of how the market is predicted to grow • It helps in understanding the key product segments and their future About Us Transparency Market Research is a market intelligence company providing global business information reports and services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insight for thousands of decision makers. We are privileged with highly experienced team of Analysts, Researchers and Consultants, who use proprietary data sources and various tools and techniques to gather, and analyze information. Our business offerings represent the latest and the most reliable information indispensable for businesses to sustain a competitive edge. Contact: Transparency Market Research 90 State Street, Suite 700, Albany NY - 12207 United States Tel: +1-518-618-1030 USA - Canada Toll Free 866-552-3453 Email:sales@transparencymarketresearch.com Website: http://www.transparencymarketresearch.com

Natural colors are types of food additives which are extracted from natural sources and added in food to improve its taste and appearance. Colorants are used to enhance the color of a product, to restore the color lost during processes, to standardize the color and its appearance and to increase acceptability of food. Food is the largest application segment for natural colorants with over 32% market share, followed by soft drinks and alcoholic beverages. Browse Full Report with TOC:http://www.transparencymarketresearch.com/natural-colorants-market.html