Mobile EMV POS Terminals Market Analysis, Trends, Outlook and Research Report 2016

Mobile EMV POS Terminals Market Analysis, Share and Size,
Emerging Trends, Overview and Outlook, Growth And Segment
Forecasts To 2020
Technavio Announces the Publication of its Research Report – Global Mobile EMV POS Terminals Market
2016-2020
Technavio recognizes the following companies as the key players in the global mobile EMV POS
terminals market: Ingenico, PAX Technology, SZZT, and Verifone.
Other Prominent Vendors in the market are: Atos Worldline, CyberNet, Equinox Payments, First Data,
NCR, and Spire Payments.
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Commenting on the report, an analyst from Technavio’ s team said: “Increased demand for value-added
services will be a key trend for market growth. Conventional mobile EMV POS terminal vendors such as
Ingenico and Verifone are providing different value-added services to their customers in the form of
analytics, inventory management, advertising and marketing assistance, and other related consulting
services. This has not only helped them increase the customer base but also retain the existing
customers. Vendors are focusing on offering different value-added services using card transaction data.
Inventory management, sales reports, analytical tools, and receipts management are some of the
services provided by vendors. Many vendors are providing these services for free, while some charge a
monthly service fee. These add-on services provide immense value to MSMEs but lack in terms of
analytics, especially for large businesses. However, as the target market is largely MSMEs, offering such
services is a solid strategy for vendors.”
According to the report, increasing number of card transactions will be a key driver for market growth.
The increase in the use of credit and debit cards for payment transactions by consumers is encouraging
the vendors to adopt payment mechanisms involving cards. In addition, consumers will use cards and
digital money as a mode of payment more often than cash. This encourages mobile card readers to
invest in the technology and market, with the assurance that merchants and consumers will process
payments through card transactions.
Further, the report states that multiple instances of credit and debit card fraud continue to be a major
challenge for stakeholders in the market. The most acutely affected stakeholders were banks until 2015.
However, with the liability shift policy, merchants are liable for losses due to fraudulent activities
involving card transactions. A large number of major economies such as Japan, Germany, the UK, and
France are EMV compliant. However, countries such as the US, India, and China have yet to fully shift to
EMV standards.
The study was conducted using an objective combination of primary and secondary information
including inputs from key participants in the industry. The report contains a comprehensive market and
vendor landscape in addition to a SWOT analysis of the key vendors.
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About POS Terminals
POS terminals comprise both hardware and software and allow users to avail card payments directly
without updating their cash registers. The cost of installing a terminal varies with the size of the business
unit and the selling terms among the channel partners and suppliers. Segments such as pubs and takeout restaurants are integrating POS terminals in comparatively less volumes. Thus, the cost of
installation is comparatively lower for these units. The demand for POS terminals is increasing because
of the growing payment services and the use of debit or credit cards for safe and secure transactions
among small- and medium-sized enterprises such as small hotels and restaurants.
Technavio’ s analysts forecast the global mobile EMV POS terminals market to grow at a CAGR of 17.87%
during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global mobile EMV POS
terminals market for 2016-2020. To calculate the market size, the report considers the revenue
generated from the sale of mobile EMV POS terminals, transaction fees, and other fees such as monthly
fees charged by vendors.
The market is divided into the following segments based on geography:
Americas
APAC
EMEA
Technavio's report, Global Mobile EMV POS Terminals Market 2016-2020, has been prepared based on
an in-depth market analysis with inputs from industry experts. The report covers the market landscape
and its growth prospects over the coming years. The report also includes a discussion of the key vendors
operating in this market.
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Sam Collins
Market Reports Center
1-646-883-3044 (US)
info@marketreportscenter.com

POS terminals comprise both hardware and software and allow users to avail card payments directly without updating their cash registers