Bariatric Surgery Devices Market

Bariatric Surgery Devices
Market GLOBAL INDUSTRY INSIGHTS, TRENDS, OUTLOOK,
AND OPPORTUNITY ANALYSIS, 2016-2025
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Bariatric Surgery Devices Market Overview :
Bariatric surgery, also known as weight loss surgery, is a class of bariatrics, which refers to a minimally- invasive
surgical procedure performed on people suffering from obesity. Bariatric surgery aims to reduce the weight of an
individual with the help of a surgery that reduces the size of stomach by removing a portion of tissues or fats of the
stomach. The National Institutes of Health in the U.S. suggests a person to undergo bariatric surgery depending on the
BMI of the individual. Bariatric surgery is recommended to individuals with a minimum BMI of 40 whereas, people with
specific serious coexisting medical conditions such as diabetes can also undergo bariatric surgery with a BMI of 35.
According to World Health Organization, the worldwide obesity has more than doubled since 1980. The key facts
suggests that in 2014, over 1.9 billion adults were reported to be overweight, out of which 600 million were reported
obese. This trend was observed to persist even in children under the age group of 5 years, wherein 41 million children
were found to be overweight. This has predominantly increased the rates at which people are undergoing bariatric
surgery, thereby elevating the bariatric surgery devices market. In addition to this, precaution and preventive measures
undertaken by people has resulted in rise of overall expenditure on weight loss which in turn promotes the global sales
of bariatric surgery devices. Moreover, the regional governments taking initiatives regarding weight assessment and
obesity related issues are also positively influencing the bariatric surgery devices market.
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North America to contribute a highest share in the bariatric surgery devices market
North America was reported to be the largest regional contributor to the bariatric surgery devices market in 2014, followed by the
Europe. This is mainly attributed to high rates of obesity in the U.S. and active government involvement and support to expand
research in the field that is undertaken by various companies manufacturing bariatric surgery devices. For instance, the German
federal ministry has formed a funded research program called as the Competence Network Obesity and Integrated Research at
about USD 26 Million for the years 2012-2015. Government initiatives such as accessibility to the patient population and
distribution of early care strategies and community guide in order to control and treat obesity in the American and the European
countries are playing a pivotal role in the growth of bariatric surgery devices market. On the other hand, Asia Pacific is the fastest
growing potential market for bariatric surgery devices. This is mainly due to rapidly increasing inclination of the populace towards
fast food, in turn increasing prevalence of obesity. The market in the region is also characterized by the wide availability of low
cost devices. Moreover, major players in the market are focusing closing studying consumer behavior and accordingly aligning
their strategies to best capitalize on opportunities on offer.
High obesity rates in the world regulating the growth for bariatric surgery devices market
The major factor driving the bariatric surgery device market is the rapid growth of obesity cases across the globe. The Institute of
Health Metrics and Evaluation suggests that 2.1 billion people, which accounts up to 30% of the world population are suffering
with obesity and overweight. Thus, the awareness in these population can be potential to fuel the demand of these surgical
devices. Additionally, a major shift in food habits, fast food preferences, imbalanced diet and inclination of majority of population
towards luxuries and sedentary lifestyles are major factors leading to obesity that can boost the bariatric surgery devices industry
growth.
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Allergen, Covidien, Ethicon, Olympus, Medtronic Inc. collaboratively dominating the bariatric surgery
devices market
The major players in this market are :
●
Allergan Inc.
●
Cousin Biotech
●
Covidien PLC
●
Endogastric Solutions Inc.
●
EntroMedics Inc
●
GI Dynamics Inc
●
Intuitive Surgical Inc.
●
Johnson and Johnson
●
Olympus
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Bariatric surgery, also known as weight loss surgery, is a class of bariatrics, which refers to a minimally- invasive surgical procedure performed on people suffering from obesity.