Personal Care Products Market Size

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Personal Care Products Market Size, Analysis, Growth, Trends,
Industry Overview and Forecasts to 2024 | Hexa Research
“The global personal care products market size was
USD 381.57 billion in 2016 and is anticipated to
grow on account of increasing awareness regarding
individual health and strong campaigning &
advertising strategies implemented by established
players”
The global Personal Care Product Market is expected to reach USD 650.10 billion by 2024 and is growing on
account of rising awareness regarding personal health and hygiene. Increasing sales of these products
through e-commerce channels is anticipated to foster the growth of the market. Additionally, innovative
packaging designs of this products are expected to boost the market.
In 2016, Asia Pacific held the largest market share and expected to maintain its dominance over the forecast
period. North America personal care products market is anticipated to show steady growth rate on account
of increasing demand for luxury personal care products. The increase in consumer spending power and
massive advertising & promotional activities is expected to drive the growth of the market.
Market players are focusing on mergers & acquisition strategies to expand their presence in global mar ket.
For instance, in 2015, Unilever acquired REN, Kate Somerville, Dermalogica, and Murad to enter in global
skincare market. In addition to this, German manufacturer Henkel acquired Blendax, Pert, and Shamtu
haircare portfolios from Procter & Gamble to expand in eastern Europe and Middle East & Africa.
Furthermore, companies are extensively investing in R&D for product innovation and new product
development. For instance, according to Cosmetics Europe, a personal care association, annually large
enterprises invest approximately 1.5% to 4.5% of their turnover on R&D activities.
Personal care products are bifurcated into skincare, haircare, oral care, fragrance and others. Skin and
haircare product segment accounted for nearly 50% market share. Products such as creams, lotions, powders,
and moisturizers are included within skincare. Haircare products are used for maintaining hair health as well
as used for enhancing the attractiveness of hairs.
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Oral care encompasses the oral health products such as toothpaste, toothbrush, and mouthwash. Fragrances
are anticipated to grow at the fastest CAGR over the forecast period. It includes a mixture of aromatic
compounds, essential oils and other pleasant substances that are designed to give a pleasant smell. Other
segment includes toiletries products, color cosmetics, and grooming. Rising demand for anti -aging products is
expected to open new opportunities for the growth of the market over the next few years.
Hexa Research has segmented the global personal care product market based on application and region:
Segmentation by application, 2014 - 2024 (USD Billion)
• Skincare
• Haircare
• Oral Care
• Fragrance
• Others
Segmentation by region, 2014 - 2024 (USD Billion)
• North America
• U.S.
• Europe
• Germany
• UK
• Asia Pacific
• China
• Japan
• Central & South America
• Brazil
• MEA
Key players analyzed
• L’Oréal Group
• Procter & Gamble
• Unilever
• Johnson & Johnson Services, Inc
• KCWW
• Kao Corporation
• The Estée Lauder Companies Inc.
• Beiersdorf AG
• Shiseido Co., Ltd.
• Colgate-Palmolive Company
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Table of Content of Personal Care Products Market
Chapter 1. Market Summary
1.1. Market trends & movement
Chapter 2. Personal care products Market Trends: Drivers & Opportunities
2.1. Introduction
2.2. Key industry trends
2.3. Market drivers
2.4. Market restraints
2.5. Value chain analysis
2.6. Porter's Five Forces analysis
2.7. SWOT
Chapter 3. Personal care products Market Trends, By Type
3.1. Global Personal care products market movement, by Type, 2016 & 2024
3.1.1. Skincare
3.1.1.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
3.1.2. Haircare
3.1.2.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
3.1.3. Oral Care
3.1.3.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
3.1.4. Fragrance
3.1.4.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
3.1.5. Others
3.1.5.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
Chapter 4. Personal care products Market Trends, By Region
4.1. Global Personal care products market movement, by region, 2016 & 2024
4.1.1. North America
4.1.1.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
4.1.1.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
4.1.2. Europe
4.1.2.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
4.1.2.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
4.1.3. Asia Pacific
4.1.3.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
4.1.3.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
4.1.4. Central & South America
4.1.4.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
4.1.4.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
4.1.5. MEA
4.1.5.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
4.1.5.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
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Chapter 5. Key Country Markets
5.1. U.S.
5.1.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
5.1.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
5.2. Germany
5.2.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
5.2.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
5.3. UK
5.3.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
5.3.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
5.4. China
5.4.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
5.4.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
5.5. Japan
5.5.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
5.5.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
5.6. Brazil
5.6.1. Market estimates and forecast, 2014 - 2024 (USD Billion)
5.6.2. Market estimates and forecast, by type, 2014 - 2024 (USD Billion)
Chapter 6. Competitive Landscape
6.1. Competitive landscape analysis, 2016
6.2. Strategic framework
6.3. Potential customer base concentration
6.4. Company market positioning
6.5. Company profiles
6.5.1. L’Oréal Group
6.5.1.1. Company Overview
6.5.1.2. Product Benchmarking
6.5.1.3. Financial Performance
6.5.1.4. Recent Initiatives
6.5.2. Procter & Gamble
6.5.2.1. Company Overview
6.5.2.2. Product Benchmarking
6.5.2.3. Financial Performance
6.5.2.4. Recent Initiatives
6.5.3. Unilever
6.5.3.1. Company Overview
6.5.3.2. Product Benchmarking
6.5.3.3. Financial Performance
6.5.3.4. Recent Initiatives
6.5.4. Johnson & Johnson Services, Inc
6.5.4.1. Company Overview
6.5.4.2. Product Benchmarking
6.5.4.3. Financial Performance
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6.5.4.4. Recent Initiatives
6.5.5. KCWW
6.5.5.1. Company Overview
6.5.5.2. Product Benchmarking
6.5.5.3. Financial Performance
6.5.5.4. Recent Initiatives
6.5.6. Kao Corporation
6.5.6.1. Company Overview
6.5.6.2. Product Benchmarking
6.5.6.3. Financial Performance
6.5.6.4. Recent Initiatives
6.5.7. The Estée Lauder Companies Inc.
6.5.7.1. Company Overview
6.5.7.2. Product Benchmarking
6.5.7.3. Financial Performance
6.5.7.4. Recent Initiatives
6.5.8. Beiersdorf AG
6.5.8.1. Company Overview
6.5.8.2. Product Benchmarking
6.5.8.3. Financial Performance
6.5.8.4. Recent Initiatives
6.5.9. Shiseido Co., Ltd.
6.5.9.1. Company Overview
6.5.9.2. Product Benchmarking
6.5.9.3. Financial Performance
6.5.9.4. Recent Initiatives
6.5.10. Colgate-Palmolive Company
6.5.10.1. Company Overview
6.5.10.2. Product Benchmarking
6.5.10.3. Financial Performance
6.5.10.4. Recent Initiatives
6.5.11. List of other vendors
Chapter 7. Methodology and Scope
7.1. Research methodology
7.2. Research Scope & Assumptions
7.3. List of data sources
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Innovative packaging and substantial rise in online sales of these products are expected to drive the personal care products market during the forecast period.

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