Tea Market Overview ,Segmentation ,Forecast up to 2020 : Transparency Market Research

Transparency Market
Research
Tea Market - Global Industry Analysis, Trend, Size, Share
and Forecast, 2014 - 2020
Published Date
03-03-2015
46 Page Report
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Press Release
Global Tea Market to Develop at 2.8% CAGR between 2014 and
2020 to Reach US$47.20 Billion by 2020
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Tea Market
REPORT DESCRIPTION
The global tea market is expected to witness a significant growth during the forecast period. This is due to
increasing demand from a growing segment of the population for different flavors of tea. Globally, the most
popular and lowest cost beverage after water is tea. A wide range of age group all across the world
consumes it. A large number of people earn their livelihood through the production and processing of tea.
Tea consumption is gaining popularity due to the antioxidants properties of tea leaves due to which they
are widely used to treat cancer, reduce risk of heart attacks, prevent arthritis, improve bone density, and
control blood pressure among others.
The report comprises a detailed description regarding the forecast and analysis of the tea market globally.
The forecast provided in the report is based on volumes (kg billion) and revenue (USD billion) for the period
ranging from 2014 to 2020. For better understanding of the tea market, we have given a detailed analysis
of the drivers and restraints of the tea market and their impact on the market growth within the forecast
period. Furthermore, the scope of the report covers market attractiveness analysis, where the product
types of tea are analyzed based on their market size, growth rate and general attractiveness. We have also
covered the existing market scenario for tea and highlighted future trends that are likely to affect the
demand for tea. In addition, the study also includes a detailed competitive landscape comprising the
market share of the top companies.
Browse full Tea Market report at: http://www.transparencymarketresearch.com/global-tea-market.html
The market has been segmented into by product type and by geography. Each segment is forecast in
terms of revenue (USD billion) and volume (Kg billion). The global tea market, by product type is
segmented into – leaf tea and CTC tea (crush, curl and tear). Leaf tea is further categorized into black tea,
green tea and oolong tea. Tea is consumed in two forms – packaged and loose. However, loose tea holds
the major market share but packaged tea manufacturers are focusing on increasing their market share by
raising the quality of tea and launching different flavor of tea. The market for CTC tea is comparatively
larger as compared to leaf tea market. Growing consumer demand for hot beverages such as tea and easy
availability at low price is a driving factor behind the growth of global CTC tea. The tea market is primarily
driven by the increasing consumer interest in healthy products. People prefer to have tea not only as a
refreshment beverage; it also helps to gain different health benefits.
By geography, the market has been segmented into North America, Europe, Asia-Pacific and RoW.
Increasing demand for hot beverages and low price of tea are fueling the growth of tea market. Under Asia
Pacific region, India and China are the major producer and consumer of tea. Moreover, these countries are
involved in exporting tea in different countries. Due to increasing demand for tea, producers are focusing
on producing different flavor of tea to meet the consumers need. They are upgrading their production to
attract more consumers. The forecast also includes the current market size and forecast till 2020.
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Tea Market
The report also analyzes different factors influencing and inhibiting the growth of the tea market. The
market attractiveness analysis provided in the report highlights major areas ripe for investment in this
industry. The report will help the producers, suppliers and distributors to understand the current and future
trends in this market and formulate their business strategies accordingly.
Some key players in this market include Twinning of London, Unilever, Wissotzky Tea, Akbar Brothers Ltd.
and Tata Global Beverages Ltd among others. Tea is sold through a variety of channels. The existence of a
strong distribution channel is among the key drivers behind the growth of tea market. Major distribution
channels such as hypermarkets / supermarkets, retailers, general merchandisers, convenience stores, food
and drinks specialists are among the most preferred channels for the sale of tea. Convenience stores and
supermarkets have become popular channels for purchase of goods due to improvement in the living
standard of people in several developed countries. Supermarkets and hypermarkets are likely to dominate
the distribution channels by 2020.
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TABLE OF CONTENT
Chapter 1 Preface
1.1 Report description
1.2 Market segmentation
1.2.1 Global tea market segmentation, product type and geography
1.3 Research scope
1.4 Research methodology
Chapter 2 Executive Summary
2.1 Global tea market size and volume, 2013 - 2020 (USD billion), (kg billion)
2.2 Global tea market snapshot
Chapter 3 Market overview
3.1 Introduction
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Tea Market
3.2 Market Drivers
3.2.1 Market Drivers for tea market: Impact analysis
3.2.1.1 Health benefits of tea consumption
3.2.1.2 Global tea market: Flavonoid antioxidant content of selected beverages & food (2014)
3.2.1.3 Economic benefits and huge employment opportunities generated through the tea
industry
3.3 Market restraints
3.3.1 Restraints for tea market: Impact analysis
3.3.2 Side effects of over consumption of tea
3.3.3 Availability of substitutes for tea
3.4 Market opportunities
3.4.1 Increasing demand for green tea in skin and beauty treatment
3.5 Global Tea Market: Market Attractiveness, 2013
3.5.1 Market Attractiveness Analysis by Geography, 2013
3.5.2 Market Attractiveness Analysis by tea type, 2013
3.5.3 Market Attractiveness Analysis by leaf tea type, 2013
3.6 Major players
Chapter 4 Global Tea Market Analysis, by Product Type
4.1 Global tea market, by product type: Overview
4.1.1 Global tea market size and forecast, by product type, 2013 vs. 2020 (Value %)
4.2 Leaf Tea
4.2.1 Market size and forecast, 2013 – 2020
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Tea Market
4.3 CTC tea
4.3.1 Market size and forecast, 2013 – 2020
Chapter 5 Global Tea Market Analysis and Forecast, by Geography
5.1 Introduction
5.1.1 Global tea market size and forecast, by geography, 2013 and 2020 (Value %)
5.2 North America
5.2.1 North America tea value vs. volume market size and forecast, 2013 – 2020 (USD billion), (Kg
billion)
5.3 Europe
5.3.1 Europe tea value vs. volume market size and forecast, 2013 – 2020 (USD billion), (Kg billion)
5.4 Asia Pacific
5.4.1 Asia Pacific tea value vs. volume market size and forecast, 2013 – 2020 (USD billion), (Kg billion)
5.5 Rest of the World (RoW)
5.5.1 RoW tea value vs. volume market size and forecast, 2013 – 2020 (USD billion), (Kg billion)
About Us
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Tea Market
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According to the report, rising awareness among the consumers regarding various benefits of consuming tea is the major growth driver of the global tea market. Apart from this, the economic advantages and ample opportunities for employment presented by the tea industry is also supporting the global market to a great extent.On the other hand, owing to several cases of side-effects as a result of overconsumption of tea reported by consumers is impacting the global tea market in a negative way. The availability of alternatives in the market is also adding to the challenges this market is facing. However, the increasing concern over beauty and skincare is encouraging consumers to switch to green tea, which is expected to open an opportunity-rich market for players in the global tea market, states the market report. Browse the full Tea Market report at: http://www.transparencymarketresearch.com/global-tea-market.html