Transparency Market Research Baking Powder Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2013 – 2019 Published Date 09-04-2014 71 Page Report Buy Now Request Sample Press Release Public Health Concerns will Cause Sweeping Shift Toward Low Sodium Baking Powder Globally, reports TMR Transparency Market Research State Tower, 90, State Street, Suite 700. Albany, NY 12207 United States www.transparencymarketresearch.com sales@transparencymarketresearch.com Baking Powder Market REPORT DESCRIPTION The global baking powder market is consolidated with the majority of the revenues being shared by companies such as Clabber Girl Corporation, ACH Food Companies Inc., and Caravan Ingredients, Inc. Promising players such as Weikfield and Hansells Food Group are conducting forward and backward integration to take advantage of economies of scale and reduce the production cost. Transparency Market Research (TMR), in its new study, reports that many companies are supplying products to smaller retailers at lower prices, further intensifying the competition. Download Free exclusive Sample of this report :http://www.transparencymarketresearch.com/sample/sample.php?flag=S&rep_id=1423 Major buyers of baking powder include hypermarkets, supermarkets, and industrial buyers for making pizzas, burgers, and breads. Big retailers such as Wal-Mart and Tesco are buying baking powder directly from manufacturers in bulk, thus enjoying economies of scale in the market by eliminating distributors in the supply chain. Since the consumption of baking powder by the end consumer is very less, manufacturers are channelizing their products through wholesalers or retailers. Thus, the bargaining power of buyers is expected to be high in the coming years. Changing Food Habits Drive Demand for Baking Powder The urbanization of population has brought many changes in the food habits and consumption patterns of people. A radical shift in the socio-cultural behavior due to cultural borrowing has led to nuclear families and rise in the number of working women. Moreover, increasing disposable income has also led to a rise in the demand for baking powder-based food such as waffles, cakes, pastries, donuts, pizzas, and burgers. “An increasing consumption of junk food owing to busy lifestyle is thus behind the growth of the global baking powder market,” states a TMR analyst. Owing to increased awareness regarding health and wellness, the consumer’s demand for a well-balanced meal are met through high fiber breads, nutrition bars, and breakfast cereals. These health and wellness oriented food products require baking powder as an ingredient, thus driving their demand. Substitution by Baking Soda to Threaten Demand for Baking Powder Baking soda is partly baking powder and soda. Although they differ in their chemical composition, the products can be substituted for each other owing to their similar properties. Baking soda is stronger and has a longer shelf life than baking powder. Moreover, the consumer awareness regarding the difference between the two products is very little. Thus, the substitution of baking powder by baking soda is restraining the growth of the baking powder market. Another factor challenging the demand for baking powder is the growing awareness among people regarding the adverse effects of consuming junk food such as cakes, burgers, and pizzas. The rising concern regarding the high fat, calorie, and sugar content in junk food and the lack of vitamins, proteins, Transparency Market Research 2 Baking Powder Market and minerals in these foods are discouraging people from consuming them. The baking powder market is thus expected to receive a major setback owing to a decline in the consumption of junk food, says TMR. Development of Low Sodium Baking Powder Improves Public Health, Boosts Demand Although sodium intake is important for the human body, excess of it can lead to dehydration, hypertension, high BP, and even heart failure. Owing to the diet pattern of people living in Europe and North America, sodium as high as 75% is being ingested by consumers. Thus, manufacturers and governments are concentrating on product innovation to help reduce sodium content in baking powder, without affecting the quality. Such initiatives to improve public health and save major health-related costs, will result in product innovation and differentiation, thus creating opportunities of growth in the market. According to the report, the global market opportunity in baking powder is expected to rise from US$2.72 bn in 2015 to US$3.36 bn by 2019. On the basis of product, the market is expected to be led by the tartrate segment, followed by the phosphate segment. By geography, Asia Pacific is expected to lead and account for 37.1% of the global baking powder market by 2019. This information is based on the findings of a report published by Transparency Market Research titled “Baking Powder Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2013 - 2019.” The global baking powder market is segmented as follows: By Products • Phosphate-based Baking Powder • Anhydrous Phosphate-based Baking Powder • Sodium Aluminum Sulfate Phosphate-based Baking Powder • Tartrate-based Baking Powder • Aluminum-free Baking Powder • Phosphate-free Baking Powder • Others By Region • Europe • North America • Asia Pacific Transparency Market Research 3 Baking Powder Market • Rest of the World TABLE OF CONTENT Chapter 1 Preface 1.1 Report Description 1.2 Market Segmentation 1.3 Research Scope 1.3.1 Assumptions 1.4 Research Methodology Chapter 2 Executive Summary 2.1 Global baking powder market, 2012 – 2019 (Kilo Ton) (USD Million) Chapter 3 Global Baking Powder – Industry Analysis 3.1 Introduction 3.2 Value chain analysis 3.3 Drivers 3.3.1 Urbanization coupled with ready to eat foods’ consumption 3.3.1.1 Urban population (% of total) 2008 and 2012 3.3.1.2 Fast food consumption in U.S., 2013 3.3.2 Preference for health and wellness oriented bakery products 3.3.2.1 Gluten-free foods market share, by region, 2008 and 2012 3.4 Restraints Transparency Market Research 4 Baking Powder Market 3.4.1 Substitution by baking soda 3.4.2 Adverse effect of baking powder 3.5 Opportunity 3.5.1 Product differentiation through innovations 3.6 Porter’s five forces analysis 3.6.1 Bargaining power of suppliers 3.6.2 Threat of Substitutes 3.6.3 Bargaining power of buyers 3.6.4 Threat from new entrants 3.6.5 Degree of Competition 3.7 Market attractiveness analysis of baking powder market, by product type Chapter 4 Baking Powder - Product Segment Analysis 4.1 Global baking powder market, revenue share by product type, 2012 and 2019 4.2 Phosphate 4.2.1 Global phosphate market, volume and revenue, 2012 – 2019 (Kilo Ton) (USD Million) 4.3 Anhydrous Phosphate 4.3.1 Global anhydrous phosphate market, volume and revenue, 2012 – 2019 (Kilo Ton) (USD Million) 4.4 Sodium Aluminum Sulfate Phosphate 4.4.1 Global sodium aluminum phosphate market, volume and revenue, 2012 – 2019 (Kilo Ton), (USD Million) 4.5 Tartrate Transparency Market Research 5 Baking Powder Market 4.5.1 Global Tartrate market, volume and revenue, 2012 – 2019 (Kilo Ton), (USD Million) 4.6 Aluminum-free 4.6.1 Global aluminium free market, volume and revenue, 2012 – 2019 (Kilo Ton) (USD Million) 4.7 Phosphate-free 4.7.1 Global phosphate free market, volume and revenue, 2012 – 2019 (Kilo Ton) (USD Million) 4.8 Others 4.8.1 Global others market, volume and revenue, 2012 – 2019 (Kilo Ton) (USD Million) Chapter 5 Baking Powder Market – Regional Analysis 5.1 Global baking powder market, revenue share by geography, 2012 and 2019 5.2 North America 5.2.1 North America baking powder market, revenue by product type, 2012 - 2019 (USD Million) 5.2.2 North America baking powder market volume by product type 2012-2019 (Kilo Ton) 5.3 Europe 5.3.1 Europe baking powder market, revenue, by product type, 2012 - 2019 (USD Million) 5.3.2 Europe baking powder market volume by product type 2012-2019 (Kilo Ton) 5.4 Asia Pacific 5.4.1 Asia Pacific baking powder market revenue, by product type, 2012 - 2019 (USD Million) 5.4.2 Asia Pacific baking powder market volume by product type 2012-2019 (Kilo Ton) 5.5 RoW 5.5.1 RoW baking powder market revenue, by product type, 2012 - 2019 (USD Million) 5.5.2 RoW baking powder market volume by product type 2012-2019 (Kilo Ton) Transparency Market Research 6 Baking Powder Market Chapter 6 Global Baking Powder – Company Profiles 6.1 ACH Food Companies Inc. 6.1.1 Company overview 6.1.2 Product Portfolio 6.1.3 Business strategy 6.1.4 SWOT analysis 6.1.5 Recent developments 6.2 Clabber Girl Corporation 6.2.1 Company overview 6.2.2 Product Portfolio 6.2.3 Business strategy 6.2.4 SWOT analysis 6.2.5 Recent developments 6.3 Caravan Ingredients, Inc. 6.3.1 Company overview 6.3.2 Product Portfolio 6.3.3 Business strategy 6.3.4 SWOT analysis 6.3.5 Recent development 6.4 Eagle International 6.4.1 Company overview Transparency Market Research 7 Baking Powder Market 6.4.2 Product Portfolio 6.4.3 Business strategy 6.4.4 SWOT analysis 6.5 Hansells Food Group Limited 6.5.1 Company overview 6.5.2 Product Portfolio 6.5.3 Business strategy 6.5.4 SWOT analysis 6.5.5 Recent development 6.6 Weikfield Products Private Limited 6.6.1 Company overview 6.6.2 Product Portfolio 6.6.3 Business strategy 6.6.4 SWOT analysis 6.7 Blue Bird Foods India Pvt. Ltd. 6.7.1 Company overview 6.7.2 Product Portfolio 6.7.3 Business strategy 6.7.4 SWOT analysis 6.8 Ward McKenzie Pty Ltd. 6.8.1 Company overview Transparency Market Research 8 Baking Powder Market 6.8.2 Product Portfolio 6.8.3 Business strategy 6.8.4 SWOT analysis 6.9 Kudos Blends Limited 6.9.1 Company overview 6.9.2 Product Portfolio 6.9.3 Business strategy 6.9.4 SWOT Analysis 6.9.5 Recent developments 6.10 AB Mauri 6.10.1 Company overview 6.10.2 Product Portfolio 6.10.3 Business strategy 6.10.4 SWOT analysis 6.10.5 Recent developments 6.11 The New England Cupboard 6.11.1 Company overview 6.11.2 Product Portfolio 6.11.3 Business strategy 6.11.4 SWOT analysis 6.11.5 Recent developments Transparency Market Research 9 Baking Powder Market 6.12 Kraft Foods Group Inc. 6.12.1 Company overview 6.12.2 Product Portfolio 6.12.3 Financial overview 6.12.4 Business strategy 6.12.5 SWOT analysis 6.12.6 Recent developments About Us Transparency Market Research is a market intelligence company providing global business information reports and services. Our exclusive blend of quantitative forecasting and trends analysis provides forwardlooking insight for thousands of decision makers. We are privileged with highly experienced team of Analysts, Researchers and Consultants, who use proprietary data sources and various tools and techniques to gather, and analyze information. Our business offerings represent the latest and the most reliable information indispensable for businesses to sustain a competitive edge. Contact Transparency Market Research 90 State Street, Suite 700, Albany NY - 12207 United States Tel: +1-518-618-1030 USA - Canada Toll Free 866-552-3453 Email: sales@transparencymarketresearch.com Transparency Market Research 10 Baking Powder Market Website: http://www.transparencymarketresearch.com/ Transparency Market Research 11
The global baking powder market is consolidated with the majority of the revenues being shared by companies such as Clabber Girl Corporation, ACH Food Companies Inc., and Caravan Ingredients, Inc. Promising players such as Weikfield and Hansells Food Group are conducting forward and backward integration to take advantage of economies of scale and reduce the production cost. Transparency Market Research (TMR), in its new study, reports that many companies are supplying products to smaller retailers at lower prices, further intensifying the competition. Download Free exclusive Sample of this report :http://www.transparencymarketresearch.com/sample/sample.php?flag=S&rep_id=1423
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