Brazil Ice Cream Market Size

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Brazil Ice Cream Market Size, Share, Growth, Price Trends,
Competitive Strategies and Forescast to 2025 | Hexa Research
“Brazil ice cream market size was estimated at USD 6.14 billion in
2017 and is expected to grow over the forecast period”
25 September 2018 Brazil Ice Cream Market size is projected to reach USD 11.3 billion by 2025. The market is projected to
witness significant growth over the next coming years owing to the rising consumer disposable income
coupled with the consumer indulgence in ice cream products. The growth in economic conditions of the
country has favorably impacted the upsurge in ice cream and other confectioneries. This growth was driven
by the increased in per capita consumption of the ice cream in the country, as the export from the country
was accounted for less than 1.0% in 2016. For instance, in 2013, per capita consumption of ice cream was
about 4 to 6 kg in Brazil.
Frozen desserts and ice creams are seasonal-sensitive categories. The increasing consumption of frozen
desserts is attributed to the changing taste preference of consumers towards ice cream and other dessert
categories. The factors such as affordable prices, availability of flavors, familiar ingredients, and availability of
small packs of ice creams are projected to augment the demand for ice creams during the forecast period.
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Compared to the developed countries such as Canada, the U.S. and Switzerland, Brazil has lower per capita
consumption which in turn is expected to provide growth opportunity for the market in near future.
Increasing demand for ice cream and other frozen desserts from old age population (above 50 years) would
probably boost the revenues in forthcoming years. The rapid change in consumption patterns amongst the
consumers is possibly expected to create new growth opportunities for premium and innovative segments
products in the country.
The market growth in the country is attributed to the continuous launch of various flavor of ice cream and
variety of offerings by the vendors functioning in the market. The strong presence of l ocal and private label
brands in the country are competing with well-established players by offering low cost products. The
development of private-label retail brands such as Kroger is contributing to the expansion for ice cream
market.
Key players operating in the Brazil ice cream industry are Unilever Brazil, Nestle, Blue Bell Creameries,
General Mills, and Mars. The Brazil ice cream industry is fragmented with the presence of large number of
small and few well-established players. The market comprises of 90.0% of small vendors functioning in the
market. Few other vendors engaged in selling premium ice cream products includes Mil Frutas, Diletto, Frutos
do Brasil.
Hexa Research has segmented the Brazil ice cream market report based on type:
Segmentation by Type, 2014 - 2025
• Artisanal
• Impulse
• Take-Home (family packs)
Key players analyzed
• Unilever Brazil
• Nestle
• Blue Bell Creameries
• General Mills
• Mars
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Table of Contents of Brazil Ice Cream Market:
Chapter 1. Executive Summary
Chapter 2. Methodology and Scope
2.1. Research methodology
2.2. Assumptions
2.3. List of data sources
Chapter 3. Introduction
3.1. Research scope & market segmentation
Chapter 4. Ice Cream Market Trends: Drivers & Opportunities
4.1. Key industry trends
4.1.1. Market drivers
4.1.2. Market restraints
4.2. Supply chain analysis
4.3. Porter's Five Forces analysis
Chapter 5. Ice Cream Market Trends, By Type
5.1. Brazil ice cream market movement, by type, 2017 & 2025
5.1.1. Artisanal
5.1.1.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
5.1.2. Impulse
5.1.2.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
5.1.3. Family pack
5.1.3.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
Chapter 6. Competitive Landscape
6.1. Competitive landscape analysis, 2017
6.2. Strategic framework
6.3. Company profiles
6.3.1. Unilever Brazil
6.3.1.1. Company Overview
6.3.1.2. Product Benchmarking
6.3.1.3. Financial Performance
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6.3.1.4. Recent Initiatives
6.3.2. Nestle
6.3.2.1. Company Overview
6.3.2.2. Product Benchmarking
6.3.2.3. Financial Performance
6.3.2.4. Recent Initiatives
6.3.3. Blue Bell Creameries
6.3.3.1. Company Overview
6.3.3.2. Product Benchmarking
6.3.3.3. Financial Performance
6.3.3.4. Recent Initiatives
6.3.4. General Mills
6.3.4.1. Company Overview
6.3.4.2. Product Benchmarking
6.3.4.3. Financial Performance
6.3.4.4. Recent Initiatives
6.3.5. Mars
6.3.5.1. Company Overview
6.3.5.2. Product Benchmarking
6.3.5.3. Financial Performance
6.3.5.4. Recent Initiatives
6.3.6. List of other vendors
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Brazil ice cream market size is projected to reach USD 11.3 billion by 2025.